Web 2.0 Blog – Discovering Innovation Opportunities using Social Media

Archive for the ‘Non Profit’ Category

Google announced some expanded free services for non profits recently. They are not neccessarily the most user friendly services out there though. I have noticed with the google interfaces in general. I guess they want to encourage API development to improve on these issues. So if you are non profit (or for profit and want [...]

10 low cost new media ideas for nonprofits.

Posted by: Ken Fischer on: March 13, 2008

This is meant as a 101 intro to new media uses by nonprofits who have not yet ventured beyond their own website. Tags: Increase Visibility Motivate Sponsors Engage your Members 1. Make a badge. A small icon which can be put on on members’ online social networking pages (myspace, facebook etc) and also on your [...]

Evolution of the Public Service Announcement (PSA)

Posted by: Ken Fischer on: February 20, 2008

So what is a public service announcement (PSA)? A nonprofit message distributed voluntarily by commercial entities outlets through media outlets in order to expose the audience to a message. Goal: Send information to the audience so they are informed by passive viewing. Problems: The audience is leaving the broadcast media. The free time and space [...]


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